Herramientas

Makes social media routine for small business owners: keeps a rolling content calendar, learns the owner's voice before writing captions, adapts one image per platform, and waits for approval on each post. Image creation needs Canva; Shopify, HubSpot and Mailchimp are optional. By Anthropic.

Generates a full campaign plan from a marketing goal: objectives, audience, key messages, channel strategy, a week-by-week content calendar and success metrics, plus budget allocation if you give a budget. Suited to launches, acquisition and brand campaigns. From Anthropic's marketing plugin.

Skill from Anthropic's official sales plugin: before a customer meeting, pulls together attendees, account history, past call notes and deal status into a one-page brief with suggested discovery questions. Works best with calendar, CRM and email connectors; uploaded files also work.

Reviews contracts clause by clause against your organization's negotiation playbook, flags deviations, proposes redlines and analyzes business impact. A skill from Anthropic's official legal plugin; conclusions need review by a legal professional.

Writes competitive briefs on one or more competitors or a feature area: researches websites, pricing and reviews online, then compares features, pricing, positioning and go-to-market for prioritization, sales battlecards or board decks. From Anthropic's product-management plugin.

Turns a hiring need into a job description, a structured interview guide with scorecard, resume screening criteria and an offer template, delivered as Word documents. With Claude in Chrome it can save drafts in DocuSign. Official from Anthropic; have HR or legal review offer terms.

Collects reviews and complaints from Google, Yelp, Facebook and more, groups them by theme with quotes, and drafts replies in the owner's voice that post only after approval; also finds lapsed customers and drafts win-back messages. Official Anthropic small-business plugin.

Account research skill from Anthropic's official sales plugin: give a company name or domain (and optionally a contact) to get a company overview, recent news and likely priorities, an ICP fit check and existing CRM records. Without a CRM it uses uploaded lists or web search.

Competitive analysis skill from Anthropic's official marketing plugin: researches competitor websites, pricing, recent news and content strategy, compares positioning and messaging, and lists content gaps, opportunities and threats; can also produce sales battlecards. Needs web search.

Creates, updates or reprioritizes a product roadmap: decides what moves when new work comes in, shifts timelines after dependency slips, or builds a Now/Next/Later view from scratch. Reads existing items from your project management tool when connected. From Anthropic's product-management plugin.

Outreach skill from Anthropic's official sales plugin: uses account research and past emails to write personalized prospecting emails or multi-touch follow-up sequences, saved as drafts for your review. Works best with email and CRM connected; otherwise returns copy-ready text.

All-in-one plugin for small business owners: 44 skills covering cash flow and bookkeeping, collections and taxes, customer acquisition and marketing, customer feedback, inventory, hiring and contract review. Anything touching money or customers needs your approval. Official from Anthropic.

Anthropic's official knowledge work plugin: manages tasks in TASKS.md, remembers colleagues, projects and internal jargon with two-tier memory, and generates a local dashboard. Can sync to-dos with calendar, email and chat tools.

Product management plugin: writes PRDs from a problem statement, plans and updates roadmaps, generates stakeholder updates, synthesizes user research, and runs competitive analysis and metrics reviews. Official from Anthropic.

Sales plugin with 36 skills for call prep and follow-ups, account research, lead qualification, deal reviews, pipeline management and forecasting. Can read and write your CRM, email and calendar. Official from Anthropic.

Anthropic's official knowledge work plugin: one question searches your connected chat, email, cloud docs, wiki and project tools at once and returns a sourced answer; can also produce daily or weekly digests. Preset MCP connectors for Slack, Notion, Atlassian, Asana and more, each needing auth.

Data analysis plugin: writes queries in each SQL dialect, explores datasets, runs statistical tests, charts with Python and builds interactive HTML dashboards, then reviews methods and conclusions before sharing. Connects to Snowflake, BigQuery and other warehouses. Official from Anthropic.

Plugin for design teams: design critiques, design system audits, UX copy, accessibility checks, user research synthesis and developer handoff notes. Official from Anthropic; works best with Figma connected.

Guides you through creating a plugin from scratch or customizing an existing plugin's connectors, skills and settings for your team's tools and workflows, producing an installable plugin package. Maintained by Anthropic; runs in Cowork mode in the Claude desktop app.

Common Room's official plugin: researches accounts and contacts using product usage, community and buying-intent signals, builds pre-meeting briefs and weekly call prep, drafts email, LinkedIn and phone outreach, and creates account plans. Needs a Common Room account.

Checks hours before payroll for US small businesses: totals regular time, overtime and PTO from Gusto, QuickBooks Payroll or timesheets, and flags missed punches, overtime anomalies, rate changes and mid-period hires or exits. Prepares only, never runs payroll. Official from Anthropic.

Apollo.io's official plugin: describe your ideal customer profile in plain language to find prospects, enrich contacts with emails, phone numbers and company data, and bulk-add them to outreach sequences. Connects to Apollo's remote MCP; needs an Apollo account, and enrichment uses credits.

Anthropic's official data skill that guides agents to write, translate and optimize SQL across Snowflake, BigQuery, Databricks, PostgreSQL and other warehouse dialects, including CTEs, window functions and analytical aggregations.

Breaks budget-versus-actual, year-over-year and month-over-month variances into volume, price and mix drivers, filters by materiality thresholds, writes variance commentary and provides waterfall breakdowns for monthly business reviews. From Anthropic's official finance plugin.