Outils

Turns campaign or channel data into weekly, monthly or quarterly marketing reports: executive summary, key metrics and period-over-period trends, wins and misses, and next-period priorities. Connect analytics tools or just paste tables or key numbers. From Anthropic's knowledge-work-plugins.

Google's official skill that queries account data through the Google Ads MCP server to diagnose conversion drops, falling leads and impression share lost to bids, budgets or ad rank. Needs a Google Ads account, API credentials (developer token and OAuth) and Python 3.12.

Open-source marketing plugin with 48 skills: SEO and AI search optimization (GEO), GA4 and Search Console analysis, ad diagnostics for Google, Meta, X, LinkedIn, Reddit and TikTok, and WordPress upkeep. Some SEO skills need only a URL; live data requires NotFair OAuth and linked accounts.

Lets agents query Google Ads accounts, campaigns and performance data with GAQL; currently read-only tools only. Maintained by Google; needs Google Cloud credentials and Google Ads API access.

Lets agents read delivery data and change history for Facebook and Instagram ad accounts, campaigns, ad sets and creatives to analyze performance and spot underperforming ads; read-only. Needs a Meta access token (the GoMarble installer can generate one); runs from source with Python.

Stape's Google Tag Manager MCP: lets agents view, create and edit tags, triggers and variables in GTM containers, for tracking and conversion setup. Hosted version (routes data via Stape's servers) needs just Google sign-in on first use; or run locally with a service account key.

Official Google Ads API assistant: ask in plain language, generate and validate GAQL queries, run them to export account data to CSV, and debug offline conversion uploads. Account-changing code is generated, not run. Needs a developer token, credentials file and Python 3.10+.

Windsor.ai's official plugin: connects ad accounts on Google, Meta, TikTok and more plus 350+ data sources such as GA4 and CRMs for quick cross-channel performance reports and wasted-spend detection; asks before changing budgets or pausing ads. Needs a Windsor.ai account with data sources connected.