# Tools

> Every listed resource, editors’ picks first. The filters below can be combined.

- Search: append `?q=<keywords>` to the URL. Separate several keywords with spaces; all of them must match. Matches name, repository, tags, professions, description and README.
- Filter by type: append `?type=<cli|skill|plugin|mcp>` to the URL.
- Filter by profession: append `?profession=<profession id>` to the URL. Separate several ids with commas; a resource matches when it suits any of them. Ids are listed at https://hebbmind.com/api/v1/professions
- Filter by tag: append `?tag=<tag>` to the URL. Separate several tags with commas; a resource must carry all of them. Tags are listed at https://hebbmind.com/api/v1/tags

Resources for Full-stack / Indie or DevOps / SRE or ML / AI or Founders, Tagged `copywriting`: 36 items.

> - Full-stack / Indie: General software work: coding-agent workflows, code review, debugging and Git collaboration.
> - DevOps / SRE: Deployment, monitoring, cloud resources and reliability.
> - ML / AI: Model training, evaluation and LLM application development.
> - Founders: Business plans, fundraising decks, business analysis and team management.

- [Marketing Skills](https://hebbmind.com/plugin/marketingskills.md): [Plugin] Marketing skills for technical marketers and founders: 50 skills covering conversion optimization, copywriting, SEO and AI search, paid ads, email and cold outreach, pricing, customer research and launch strategy, all sharing one product-marketing context.
- [Marketing Skills](https://hebbmind.com/skill/marketingskills.md): [Skill] Marketing skill collection: 50 skills covering SEO audits, conversion optimization, landing page copy, pricing, paid ads, email and social media, all sharing a common product marketing context. Supports Claude Code, Codex and more.
- [Cold Email](https://hebbmind.com/skill/cold-email.md): [Skill] Writes B2B cold emails and multi-step follow-up sequences, refining subject lines, openers, body and calls to action so they feel personal and human. Suited to SDRs and founders doing outbound. From the marketingskills collection; no extra account needed.
- [churn-prevention](https://hebbmind.com/skill/churn-prevention.md): [Skill] Helps subscription products reduce churn: designs cancellation flows, save offers and exit surveys, spots churn risk signals, and plans dunning and win-back emails after failed payments. For customer success, lifecycle and growth teams; billing platforms like Stripe need setup on your side.
- [campaign-plan](https://hebbmind.com/skill/campaign-plan.md): [Skill] Generates a full campaign plan from a marketing goal: objectives, audience, key messages, channel strategy, a week-by-week content calendar and success metrics, plus budget allocation if you give a budget. Suited to launches, acquisition and brand campaigns. From Anthropic's marketing plugin.
- [Review and Reputation](https://hebbmind.com/skill/review-reputation.md): [Skill] Collects reviews and complaints from Google, Yelp, Facebook and more, groups them by theme with quotes, and drafts replies in the owner's voice that post only after approval; also finds lapsed customers and drafts win-back messages. Official Anthropic small-business plugin.
- [Social Content Engine](https://hebbmind.com/skill/social-content-engine.md): [Skill] Makes social media routine for small business owners: keeps a rolling content calendar, learns the owner's voice before writing captions, adapts one image per platform, and waits for approval on each post. Image creation needs Canva; Shopify, HubSpot and Mailchimp are optional. By Anthropic.
- [Draft Outreach](https://hebbmind.com/skill/draft-outreach.md): [Skill] Outreach skill from Anthropic's official sales plugin: uses account research and past emails to write personalized prospecting emails or multi-touch follow-up sequences, saved as drafts for your review. Works best with email and CRM connected; otherwise returns copy-ready text.
- [Email Sequence](https://hebbmind.com/skill/email-sequence.md): [Skill] Designs multi-email marketing sequences for onboarding, lead nurturing, win-back and launches, with full copy for each email, timing, branches and exit conditions, benchmarks and A/B test ideas. No email tool required. Part of Anthropic's official marketing plugin.
- [Claude Code Skills & Plugins](https://hebbmind.com/plugin/claude-skills.md): [Plugin] Large multi-domain plugin marketplace: 99 plugins bundle hundreds of skills, agents and slash commands covering engineering, marketing, product, project management, regulatory and quality, finance and C-level advisory. Also offers install options for Codex, Gemini CLI and others.
- [Marketing Team Skills](https://hebbmind.com/plugin/marketing-skill.md): [Plugin] Marketing team plugin with 40+ skills for copy and content, SEO and AI search optimization, conversion optimization, email and social, paid ads, growth strategy and competitor analysis, plus Python analysis scripts. Most need no account; a few, like YouTube transcripts, need API keys.
- [LinkedIn Marketing Skills](https://hebbmind.com/plugin/linkedin-skills.md): [Plugin] 12 LinkedIn writing skills: draft posts, comments and replies in your voice without obvious AI tone, optimize your profile and plan a week of content, with your approval before anything goes out. Also usable in Claude desktop/web (paid plans); optional Apify token to read posts, Publora to publish.
- [LinkedIn Marketing Skills](https://hebbmind.com/skill/linkedin-skills.md): [Skill] 12 LinkedIn writing skills: write posts, comments and replies in your voice without AI tone, plan a week of content and rewrite your profile, waiting for your confirmation before each post. Produces copy-paste drafts by default; optional Apify (reading posts) and Publora (auto-publish) API keys.
- [AI Marketing Skills](https://hebbmind.com/skill/ai-marketing-skills.md): [Skill] Marketing and sales workflows open-sourced by Single Brain: expert-panel content scoring, cold email optimization, turning podcasts and long videos into shorts and social posts, YouTube competitor analysis, decks and financial scenarios, mostly with Python scripts. Some need Gemini or YouTube keys.
- [Aaron Marketing Skills](https://hebbmind.com/skill/aaron-marketing-skills.md): [Skill] A collection of 120 marketing skills split across seven areas: brand storytelling, SEO and AI search optimization, social, email, paid ads, influencer partnerships and launches, producing research, plans and copy. Works by pasting in your own data, with no required API key.
- [AI Marketing Suite for Claude Code](https://hebbmind.com/skill/ai-marketing-claude.md): [Skill] Marketing work in Claude Code via /market commands: audits and scores a site's copy, conversion and SEO, and generates copy, email sequences, a 30-day social calendar, ad creative, launch plans and client proposals, with PDF reports. Install via the README script; PDF export needs Python.
- [Wondel.ai Skills](https://hebbmind.com/skill/wondelai-skills.md): [Skill] 65 skills built on methods from business, marketing and design bestsellers like Influence, StoryBrand and The Lean Startup: positioning, copywriting, conversion optimization, sales negotiation, UX review, plus step-by-step startup and site-building guides. Prompt-only, no API key needed.
- [pm-hr](https://hebbmind.com/plugin/pm-hr.md): [Plugin] HR skills plugin: write inclusive job descriptions, build 30/60/90-day onboarding plans, design and analyze engagement surveys, and plan redundancy consultations (UK employment law by default) and organizational change. Text-only, no account; have legal or senior HR review redundancy plans.
- [pm-recruiting](https://hebbmind.com/plugin/pm-recruiting.md): [Plugin] Recruiting and sourcing skills: generate Boolean and X-ray search strings, plan sourcing strategy and draft candidate outreach, plus interview question banks, scorecards, reference-check scripts and offer letters, with an emphasis on structured, fair evaluation. Text-only; no account needed.
- [AI Sales Team for Claude Code](https://hebbmind.com/skill/ai-sales-team-claude.md): [Skill] Sales prep in Claude Code via /sales: researches prospects from their websites and public pages, scores leads with BANT and MEDDIC, maps buying committees, and drafts outreach, follow-ups, meeting prep and objection handling. Install via the README script; PDF export needs Python.
- [GTM Engineer Skills](https://hebbmind.com/skill/gtm-engineer-skills.md): [Skill] Marketing skills for the AI search era: brand positioning from a website URL, SEO/GEO keyword and AI prompt research, Reddit opportunities, content planning and writing, backlink plans, and audits of how citable your site is to AI. Some scripts need Node.js; site-code changes need a developer.
- [Goose Skills](https://hebbmind.com/skill/goose-skills.md): [Skill] 200+ skills for brand growth: customer and competitor research, ad and social performance analysis, ad creatives and social content, SEO, lead mining and outreach. Most are free; skills that pull external data use GooseWorks account credits (1,000 on sign-up), and some need keys like Apify.
- [Brand Building Skills](https://hebbmind.com/skill/brand-building-skills.md): [Skill] Brand-building skills: start with a brand profile, then work on strategy, naming, visual identity briefs, voice and key messages, positioning and competitor brand analysis, brand audits and launch plans, plus Meta/Google ads, email and influencer playbooks. No API key needed.
- [Founder Playbook](https://hebbmind.com/skill/founder-playbook.md): [Skill] Skills distilled from 15 startup and marketing classics such as The Lean Startup, The Mom Test and Crossing the Chasm, for customer interviews, positioning, pricing, sales and acquisition. A diagnostic skill helps pick the right framework. Just ask once installed.
- [OpenClaudia](https://hebbmind.com/skill/openclaudia-skills.md): [Skill] Open-source marketing toolkit with 78 skills for SEO audits, blog and landing-page copy, email sequences, social posting, ad campaigns and competitor analysis. Basic use needs no keys; pulling data from Semrush, GA4 or HubSpot, or publishing automatically, needs the matching API keys.
- [Founder Skills](https://hebbmind.com/skill/founder-skills.md): [Skill] 15 marketing and growth skills for founders and small teams: SOPs, go-to-market plans, next growth moves, competitive intel, pricing, cold email outreach, landing page CRO, PRDs, and X and LinkedIn posts. Add a company context file to your project for output that fits your business.
- [Next Move Theory Canon & Skills](https://hebbmind.com/skill/next-move-theory-canon-and-skills.md): [Skill] Product decision skills built on the Advanced JTBD method: market and segment research, value propositions, PRDs, launch copy and growth plans, and customer interview analysis. Install into your project with the repo's one-line script; outputs are hypotheses to test, not conclusions.
- [Job Post Writer](https://hebbmind.com/skill/job-post-writer.md): [Skill] Helps small businesses write job posts: interviews you on the real day-to-day, trims requirements to 4-6 true must-haves, states honest selling points, pushes for a posted salary range and outputs job board and social versions. Looks up local pay transparency rules online.
- [OneWave AI Claude Skills](https://hebbmind.com/skill/onewave-ai-claude-skills.md): [Skill] 200+ single-file skills, mostly for sales, marketing, consulting and operations: deal strategy, forecasts, outreach emails, proposals and SOWs, contract review, resume screening, expense checks and RFP responses, plus personal finance and job search. Contract and tax output needs expert review.
- [Job Description (Startup Founder Skills)](https://hebbmind.com/skill/job-description.md): [Skill] Helps hiring managers write or rewrite job descriptions: first clarify what problem the role solves, then follow a fixed structure, cut buzzwords, inflated requirements and gendered wording, and prompt for a salary range. Startup-focused; best with company info from the startup-context skill.
- [Sourcing Outreach](https://hebbmind.com/skill/sourcing-outreach.md): [Skill] Helps HR and founders write outreach to passive candidates: LinkedIn messages, cold emails and referral requests, drafting a first message and 2-3 follow-ups around personalization, relevance and a call to action. Drafts only, never sends; startup-focused.
- [Startup Founder Skills](https://hebbmind.com/skill/startup-founder-skills.md): [Skill] 50 skills for founders covering fundraising (pitch materials, investor research, data rooms), sales outreach, PRDs, hiring (JDs, interview questions) and legal docs (privacy policy, terms of service, contract review). Set up startup-context once; have a lawyer check legal output.
- [Employer Brand](https://hebbmind.com/skill/employer-brand.md): [Skill] Helps HR and founders write employer brand content: careers page copy, company values docs, day-in-the-life posts, team stories and engineering blogs, backing every claim with a concrete policy or real story instead of fluff. Part of startup-founder-skills; no account needed.
- [The GTM Co-Founder](https://hebbmind.com/skill/gtm-cofounder.md): [Skill] 19 skills for technical founders and early sellers handling go-to-market alone: answer 5 questions for a founder brief, get a staged GTM roadmap, then work through ICP, positioning, first users, launch, pricing and founder-led sales. Aimed mainly at developer tools and AI products.
- [naming](https://hebbmind.com/skill/naming.md): [Skill] Skill for naming products, brands, companies and open-source projects: writes a naming brief, explores metaphors, generates candidates while filtering out generic AI-style names, scores them on a rubric, then checks domain, social handle and package name availability. Good for early-stage startups.
- [Typefully Skills](https://hebbmind.com/skill/typefully-agent-skills.md): [Skill] Typefully's official skill: lets agents draft posts and long threads and schedule or publish them to X, LinkedIn, Threads, Bluesky, Mastodon and Substack Notes, and view scheduled content. Needs a Typefully account and API key, plus Node.js 18+.
