# Tools

> Every listed resource, editors’ picks first. The filters below can be combined.

- Search: append `?q=<keywords>` to the URL. Separate several keywords with spaces; all of them must match. Matches name, repository, tags, professions, description and README.
- Filter by type: append `?type=<cli|skill|plugin|mcp>` to the URL.
- Filter by profession: append `?profession=<profession id>` to the URL. Separate several ids with commas; a resource matches when it suits any of them. Ids are listed at https://hebbmind.com/api/v1/professions
- Filter by tag: append `?tag=<tag>` to the URL. Separate several tags with commas; a resource must carry all of them. Tags are listed at https://hebbmind.com/api/v1/tags

Resources for Full-stack / Indie or ML / AI or Founders, Tagged `advertising`: 16 items.

> - Full-stack / Indie: General software work: coding-agent workflows, code review, debugging and Git collaboration.
> - ML / AI: Model training, evaluation and LLM application development.
> - Founders: Business plans, fundraising decks, business analysis and team management.

- [Marketing Skills](https://hebbmind.com/plugin/marketingskills.md): [Plugin] Marketing skills for technical marketers and founders: 50 skills covering conversion optimization, copywriting, SEO and AI search, paid ads, email and cold outreach, pricing, customer research and launch strategy, all sharing one product-marketing context.
- [Marketing Skills](https://hebbmind.com/skill/marketingskills.md): [Skill] Marketing skill collection: 50 skills covering SEO audits, conversion optimization, landing page copy, pricing, paid ads, email and social media, all sharing a common product marketing context. Supports Claude Code, Codex and more.
- [Paid Ads](https://hebbmind.com/skill/ads.md): [Skill] Paid ads advisor: plans campaigns on Google Ads, Meta, LinkedIn, X and more, covering audience targeting, bidding and budgets, account diagnostics and ROAS/CPA optimization. From the marketingskills collection; needs no API key itself.
- [campaign-plan](https://hebbmind.com/skill/campaign-plan.md): [Skill] Generates a full campaign plan from a marketing goal: objectives, audience, key messages, channel strategy, a week-by-week content calendar and success metrics, plus budget allocation if you give a budget. Suited to launches, acquisition and brand campaigns. From Anthropic's marketing plugin.
- [Marketing Team Skills](https://hebbmind.com/plugin/marketing-skill.md): [Plugin] Marketing team plugin with 40+ skills for copy and content, SEO and AI search optimization, conversion optimization, email and social, paid ads, growth strategy and competitor analysis, plus Python analysis scripts. Most need no account; a few, like YouTube transcripts, need API keys.
- [OpenAI Ads Conversions](https://hebbmind.com/plugin/openai-ads-conversions.md): [Plugin] OpenAI's official Codex plugin for adding the OpenAI Ads measurement pixel and optional Conversions API (CAPI) to a website, with local validation scripts plus key and deduplication guidance. Needs the site's source and an OpenAI Ads account; review manually before launch.
- [Aaron Marketing Skills](https://hebbmind.com/skill/aaron-marketing-skills.md): [Skill] A collection of 120 marketing skills split across seven areas: brand storytelling, SEO and AI search optimization, social, email, paid ads, influencer partnerships and launches, producing research, plans and copy. Works by pasting in your own data, with no required API key.
- [AI Marketing Suite for Claude Code](https://hebbmind.com/skill/ai-marketing-claude.md): [Skill] Marketing work in Claude Code via /market commands: audits and scores a site's copy, conversion and SEO, and generates copy, email sequences, a 30-day social calendar, ad creative, launch plans and client proposals, with PDF reports. Install via the README script; PDF export needs Python.
- [ASO & App Marketing Skills](https://hebbmind.com/skill/aso-skills.md): [Skill] App Store Optimization and app marketing skills: keyword research, title and description optimization, competitor tracking, review management, launch and ad planning. Works from general knowledge alone; add an Appeeky API key or MCP for real App Store data (free accounts get 100 credits a month).
- [eCommerce Skills](https://hebbmind.com/skill/ecommerce-skills.md): [Skill] 100+ skills for sellers on Amazon, Shopify, eBay, Etsy, TikTok Shop and Walmart: product research, competitor and review analysis, profit math, pricing, listings, ads and cross-border expansion. Mostly plain instructions, a few scripts, no API key. Have a pro check tax and compliance advice.
- [Goose Skills](https://hebbmind.com/skill/goose-skills.md): [Skill] 200+ skills for brand growth: customer and competitor research, ad and social performance analysis, ad creatives and social content, SEO, lead mining and outreach. Most are free; skills that pull external data use GooseWorks account credits (1,000 on sign-up), and some need keys like Apify.
- [Brand Building Skills](https://hebbmind.com/skill/brand-building-skills.md): [Skill] Brand-building skills: start with a brand profile, then work on strategy, naming, visual identity briefs, voice and key messages, positioning and competitor brand analysis, brand audits and launch plans, plus Meta/Google ads, email and influencer playbooks. No API key needed.
- [Amazon Skills by Nexscope](https://hebbmind.com/skill/amazon-skills.md): [Skill] 50+ skills for Amazon sellers: product and keyword research, listings and A+ copy, PPC, FBA fees and profit, and tariff estimates. Free, no API key; a few skills run bundled scripts on public Amazon data and need Python. Tariff and compliance output needs professional review.
- [OpenClaudia](https://hebbmind.com/skill/openclaudia-skills.md): [Skill] Open-source marketing toolkit with 78 skills for SEO audits, blog and landing-page copy, email sequences, social posting, ad campaigns and competitor analysis. Basic use needs no keys; pulling data from Semrush, GA4 or HubSpot, or publishing automatically, needs the matching API keys.
- [Pika Creative Suite](https://hebbmind.com/plugin/pika-plugins.md): [Plugin] Pika's official plugin: 9 one-shot workflows (podcasts, explainer videos, UGC ads, brand books, founder product videos) that work from a URL or product image, backed by 58 image, video, music and editing tools. Needs a Pika account; credit-based, with free credits on sign-up.
- [Windsor.ai](https://hebbmind.com/plugin/claude-windsor-ai-plugin.md): [Plugin] Windsor.ai's official plugin: connects ad accounts on Google, Meta, TikTok and more plus 350+ data sources such as GA4 and CRMs for quick cross-channel performance reports and wasted-spend detection; asks before changing budgets or pausing ads. Needs a Windsor.ai account with data sources connected.
