Tools

Give it competitor URLs and it scrapes homepages, pricing, feature pages and third-party reviews, adds SEO and traffic data, and writes standardized profiles of positioning, features, pricing, customers and differentiators. Needs Firecrawl and DataForSEO MCPs with API keys.

Scrapes web pages into Markdown or structured data, with full-site crawling, sitemaps, web search and interaction with dynamic pages. Maintained by Firecrawl; the cloud needs an API key (self-hosting is possible), and the keyless hosted endpoint only offers scrape, search and parse.

Official Firecrawl skill: drives the Firecrawl CLI to search, scrape, map site URLs, batch-crawl, interact with pages and monitor changes, returning LLM-ready Markdown. Search and scrape have a rate-limited free tier; crawling and monitoring need an account or self-hosted instance.

Firecrawl's official CLI: scrape, search, map and crawl sites and interact with pages in a browser from the terminal, with Markdown output; can also install companion skills for coding agents. Needs a Firecrawl account or API key, or point it at a self-hosted instance.

Firecrawl's official plugin: brings the Firecrawl CLI in as skills so Claude Code can search the web, scrape pages to Markdown, map site links or crawl whole sites. Install firecrawl-cli and set an API key first; self-hosting supported.

Official Firecrawl skill that scrapes competitors' pricing, feature and changelog pages, extracts plan prices, feature lists and recent changes, and produces a sourced competitive-intel report with change alerts, easy to rerun on a schedule. Needs a Firecrawl API key and its CLI or MCP.

Official Firecrawl skill: crawls a site and its key pages, checks titles, descriptions, heading structure, internal links and keyword opportunities, compares top-ranking competitors, and outputs a prioritized SEO audit. Needs a Firecrawl API key (free: 1,000 credits/month) and its CLI.

16 official Firecrawl skills that turn web scraping into deliverables: competitor pricing and feature tracking, market and industry reports, pre-meeting account research, lead lists, SEO audits and literature reviews. Needs a Firecrawl API key plus its CLI or MCP.